The Middle East and North Africa (MENA) IT channel has continued its growth trajectory in recent years and it still retains the appeal rarely seen in other information and communication technology (ICT) markets around the globe. In a competitive landscape such as the MENA market, systems integrators, solution providers, value-added resellers (VARs), retailers, system builders and resellers are always looking to partner with the best IT vendors. And because the channel business involves partnerships between vendors, distributors and channel partners, in many ways, the old adage, “it’s not what you know, but who you know” could have been coined for the MENA IT channel, as executive movements between IT multinationals and channel partner organisations happen too frequently. In picking the Top 50 Channel Chiefs for 2018, we have attempted to highlight executives that we believe are going the extra mile and are playing a critical role in the advancement of the regional IT market and whose actions have direct influence over the success of the whole channel ecosystem in the region. Channel Middle East reveals the 2018 movers and shakers of the regional channel.