Special report: Workplace transformation

It has never been a better time for document management to help businesses transform their workplace, says Paul Brown, regional manager - Middle East & Turkey, PFU EMEA - a Fujitsu company

Paul Brown: Enabling new ways of working for businesses - whether it is the creation and sharing of digital documents or uploading documents to the cloud - creates numerous opportunities for the channel – opportunities which resonate with an ‘always on’ audience.
Paul Brown: Enabling new ways of working for businesses - whether it is the creation and sharing of digital documents or uploading documents to the cloud - creates numerous opportunities for the channel – opportunities which resonate with an ‘always on’ audience.

There are more than a few buzzwords in the business world at the moment; one of the most used ones that we have seen is digital transformation. This concept has become important to business, and is frequently seen as a critical enabler for organisations to develop and grow. One of the outputs of digital transformation is the internet of things.

Connectivity is becoming ever more embedded throughout working spaces, and the demand for it is growing, so it is important for businesses of all kinds to be able to leverage its functionality, so that they can link people and systems across the world. The reliance on data as the currency of these interactions means it has never been a better time for strong and reliable document management solutions to be implemented.

5 million+ ScanSnap scanners sold globally as of September 2018

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The ‘always on’ nature of our connected digital lives both at work and at home means that readily available access to information is a commonplace requirement for every company employee and every private individual. Enabling new ways of working for businesses - whether it is the creation and sharing of digital documents across departments and teams, or the uploading of documents into the cloud - creates numerous opportunities for the channel – opportunities which resonate with an ‘always on’ audience. 

The AIIM report of 2018, The State of Intelligent Information Management, says that, ‘every organisation is on — or should be on —a digital transformation journey. The heart of this transformation journey is understanding, anticipating, and redefining internal and external customer experiences.’

Document management is a vital cog in the digital transformation machine, and with trends like the KonMari method, devised by Japanese tidying expert Marie Kondo, trickling down from personal spaces into work environments, resellers have the opportunity to offer a solution that is not only a vital part of this machine, but also a welcome one. By combining software with hardware, paperwork does not have to be the inconvenience it once was for those businesses who are open to learning about the solutions.

At PFU, we offer ScanSnap Cloud with our ScanSnap products - it classifies and sorts your paper or plastic card input and sends it to the right cloud space.

Workplace transformation is at the forefront of organisations’ minds to increase productivity and ensure staff retention. Both employers and employees are looking to make business purchases which are going to speed up functions and processes, so that more can be achieved for their clients and more business can be brought in. Millennials are on their way to being the largest demographic of the workforce, and are asking for offices and workspaces that make it easier for them to get their work done, and more freely.

Another growing demand is the rise in working from home, or flexible working. Thus being able to share important documents across a network so that people can work on-the-go or at home, is more desirable than ever. In enables collaboration, even when not face-to-face. An example where this is already happening, is within the healthcare industry, where the multidisciplinary nature of modern medicine could require simultaneous access to patient records for consultants who may not even be on the same continent.

However, it is not only large-scale industries and companies that are striving to digitise documents, small to medium size enterprises are taking this approach. We know this to be true as over five million ScanSnap scanners had been sold in the world, as of September 2018. For many companies document capture is the first step in digital transformation, unlocking data from its paper prison, and gaining invaluable new insights from the information now available. Businesses are able to drive innovation and take advantage of new found opportunities.

Historically, achieving a ‘paperless office’ and scanning items was driven by archiving requirements. We now also see an increase in people wanting to incorporate it as part of a business process improvement effort. Arguably, it is this ‘access anywhere, anytime’ mantra which has become a priority for staff. Cloud based services are increasing the expectation of being able easily store, trace and share your digital documents.

Of the 396 companies who joined the Imaging Channel Program since April 2018, 70 were in the Middle East

“At PFU, we offer ScanSnap Cloud with our ScanSnap products - it classifies and sorts your paper or plastic card input and sends it to the right cloud space. Documents, receipts, business cards and photos are delivered directly to the cloud service you use. ScanSnap Cloud is not a cloud storage system in itself, but instead it complements those services," says Paul Brown, regional manager - Middle East & Turkey, PFU EMEA - a Fujitsu company.

He adds that ScanSnap Cloud is a cloud based image processor and enhancement tool paired with the intelligence to classify scanned input into four essential types of content; as either document, photo, business card or receipt, routing each type into a different specified cloud location. “With such continued innovations available to end users, there has never been a better time for our Channel partners to capitalise on their expert knowledge and experience in these fields to aid businesses, and be the early pioneers of digital transformation,” states Brown. 

PFU (EMEA) Limited, a Fujitsu company, the world’s leading scanner manufacturer announced in April that it had registered almost 400 new partners in the region within the last 12 months. Offering partners the support they need to effectively sell and incorporate marketing leading image capture devices into their solutions to end customers, PFU EMEA’s Imaging Channel Program enables quick and easy access to the content that matters to the channel, as well as a compelling loyalty scheme. Of the 396 companies who joined the Imaging Channel Program since April 2018, 70 were in the Middle East. By incorporating market leading image capture solutions that enable organisations to achieve their business transformation goals, these new partners are able to provide a unique value proposition to their customers.

The Imaging Channel Program, which was launched in April 2016, provides partners with all the collateral they need to support their sales funnel, including marketing material, offers and training services. PFU EMEA also offers a loyalty program, Imaging Rewards, which gives partners recognition for their engagement, commitment and sales. Rewards include business building services, travel, and the latest consumer electronics and experiences. Its widespread availability across 59 countries in EMEA means two thirds of all new enrolments in the Imaging Channel Program also participate in Imaging Rewards.

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